A new survey reveals the top AI tools in the US and UK, with Google Gemini closing in on ChatGPT’s lead

A recent survey by Future Publishing has unveiled the most popular AI tools, with ChatGPT maintaining its top spot—though competitors are rapidly closing the gap.

1. ChatGPT (37% avg. usage) – The reigning AI chatbot continues to lead, but its growth is slowing.
2. Google Gemini (22.5%) – Explosive 97% growth makes it the fastest-rising rival.
3. Microsoft Copilot (20%) – Integrated into Microsoft products, driving a 64% increase in users.
4. Grammarly (20%) – Expanding beyond grammar checks with AI-driven writing assistance.
5. Image Creator (Microsoft Designer) (11.5%) – AI-powered design tool growing steadily.
6. Perplexity AI (11%) – A research-focused chatbot gaining traction.
7. Claude (10%) – A versatile AI assistant from Anthropic.
8. DALL-E (9.5%) – OpenAI’s image generator sees a 47.5% usage boost.
9. Jasper (9%) – A marketer-focused AI suite.
10. DreamStudio/Midjourney/Stable Diffusion (8.5%) – Popular for AI-generated visuals.

With AI adoption surging, the competition is heating up—especially as Google and Microsoft push aggressive expansions.

As AI tools evolve, users are increasingly exploring alternatives to ChatGPT, particularly for niche applications like research, marketing, and design. Google Gemini’s rapid growth signals a shift in the AI landscape, while Microsoft’s Copilot benefits from deep integration into workplace software. Meanwhile, visual AI tools such as DALL-E and Midjourney continue to redefine content creation.

Experts predict that competition will only intensify, with upcoming advancements in multimodal AI and real-time learning. As companies invest heavily in refining their models, the battle for AI dominance is far from over—setting the stage for an exciting 2025 in artificial intelligence.