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Friday, November 1, 2024
Friday November 1, 2024
Friday November 1, 2024

Ryan Reynolds and Rob McElhenney dive into beer business with Wrexham Lager co-ownership

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After reviving Wrexham AFC, the Hollywood stars invested in the historic brewery, which is famous for its titanic ties.

Hollywood icons Ryan Reynolds and Rob McElhenney have announced their latest business venture, co-owning the Wrexham Lager Beer Company Ltd alongside the Roberts family. This investment marks another chapter in the duo’s entrepreneurial journey in North Wales, following their high-profile acquisition of Wrexham AFC in 2020.

Founded in 1882, the Wrexham Lager Beer Company is not only the oldest lager brewery still operating in Britain but also boasts a remarkable history, claiming to be the only lager served on the fateful maiden voyage of the Titanic. This intriguing fact adds a layer of allure to the brewery, connecting it to a significant moment in maritime history.

Since their takeover of Wrexham AFC, Reynolds and McElhenney have played pivotal roles in transforming the club, which has experienced a meteoric rise, securing back-to-back promotions to reach the third division of English football. Their journey has been documented in the Disney+ series Welcome To Wrexham, which has captivated audiences and showcased the club’s resurgence under their ownership.

The actors’ foray into the brewing industry reflects a broader trend among celebrities seeking to invest in local businesses and strengthen community ties. Reynolds and McElhenney have expressed their commitment to Wrexham and its people, utilising their platform to promote the area’s heritage and culture.

In a statement, the pair expressed excitement about their new venture, highlighting the brewery’s rich history and connection to the local community. “Wrexham Lager is not just a beverage; it represents a long-standing tradition and a piece of our shared history,” said Reynolds. McElhenney added, “We’re thrilled to be part of such a storied institution and look forward to introducing more people to this fantastic lager.”

The co-ownership of Wrexham Lager marks a continuation of their engagement with the community and the local economy. With the brewery’s longstanding reputation for quality and craftsmanship, the duo aims to elevate the brand and expand its reach, tapping into both local and international markets.

As the actors navigate this new venture, they are likely to draw on their experiences from running the football club, applying the same dedication and passion to reviving Wrexham Lager. Their involvement in the brewery could lead to innovative marketing campaigns, collaborations, and community events that further integrate the brand into the fabric of Wrexham.

In recent years, Wrexham has gained recognition beyond its historical significance, especially following its elevation to city status by Queen Elizabeth II during her platinum jubilee celebrations in 2022. The combination of the city’s vibrant culture, the football club’s success, and the historic brewery presents a unique opportunity for growth and engagement.

With their fingers in multiple pies, Reynolds and McElhenney are positioning themselves as more than just celebrity owners; they are becoming key players in the local economy, fostering pride in Wrexham’s heritage. The Hollywood duo’s latest venture reflects not only their entrepreneurial spirit but also a deepening connection to the community that welcomed them

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