The Hollywood icon explores creativity, design, and the thrill of riding in his new motorcycle-themed series Visionaries.

Keanu Reeves is bringing his love for motorcycles to the small screen with an exciting new series, Visionaries.

The John Wick star, 60, has been a lifelong motorcycle enthusiast, and his latest project will take viewers on a journey into the world of creativity, design, and the raw thrill of riding.

In a conversation with People, Reeves and his ARCH Motorcycles co-founder, Gard Hollinger, revealed how their passion for two-wheelers evolved into a TV series.

The duo first crossed paths in 2007, when Reeves sought out Hollinger to custom-design a motorcycle. That project led to the creation of ARCH Motorcycles in 2011, a company dedicated to crafting high-performance, custom-built bikes.

“That motorcycle was built. I went, holy cow, we should make more of those!” Reeves recalled.

What followed was a shared vision between the actor and the designer—melding form, function, and aesthetics into something greater.

“And as the years have gone by, we had this opportunity to share that through a show,” Reeves explained. Visionaries will explore the creative minds behind motorcycle design, engineering, and the personal stories that fuel innovation.

The series will introduce audiences to artists, builders, and dreamers, diving deep into what sparks creativity and how it translates into the world of motorcycles.

“We hope that, hopefully, the show will inspire people,” Reeves said.

For Reeves, motorcycles are more than just a mode of transport—they’re an experience.

“I love to ride them. I love looking at them,” he admitted.

Hollinger echoed the sentiment, describing the “visceral” nature of motorcycling.

“It’s physical. The smells, the danger, everything about it—it’s pure freedom.”With Visionaries, Reeves is set to take fans on a high-octane journey into the world of custom motorcycles, proving once again that his passions extend far beyond Hollywood.